DJ Awards
Team

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DJA 2026 Team
NYX Digital and Andrew

Sponsorship

Twenty-five categories. Eight gone, seventeen available. Every approach logged so nobody calls the same company twice.

Running total
£70kSecured and signed
8Categories gone
17Categories available
€90kNYX target by 15 Sept
Secured

Signed and paying

PartnerValueWhat they haveStatus
Jet2£30,000Campaign, not a category. Also paying the balcony catering directlySigned
Monkey Shoulder£15,000Lifetime AchievementSigned
MiM Ibiza£15,000Ibiza Icon, plus a table. Offset against room cost. Two rooms 25–29 SeptSigned
Pioneer£10,000Emerging Artist. No tableSigned
Total£70,000

Apple Music have bought a table at €15,000 and are partnering with Pioneer on Emerging Artist. That is table income, not sponsorship, and it sits on the Finances page.

In kind

Product partners

PartnerCategoryWhat they supply
Naked DiabloIbiza Party of the SummerTequila and vodka — 53 bottles of each, one per table
Champagne companyExecutive of the Year384 bottles. The reception carries their name — "Champagne by [BRAND]" on the invitation
Wine companyTo confirm380 bottles across four courses for 530 covers
Production companyGlobal Festival AwardFull film production and the edit — broadcast feed, after-movie, winner reels, sponsor assets
Soul WaterPlay It Back750 litres of water plus 1,100 mixers
WingstopAfroCategory sponsorship

The wine company still needs a category. Best remaining fits are Ibiza Track of the Summer or Balearic — wine belongs with dinner, the Terrace and the island. Andrew to confirm.

The card

All 25 categories

#CategoryTypePriceSponsor
1International DJ of the YearPublic€50,000Held with the Chairman's Table
2HousePublic€5,000Available
3TechnoPublic€5,000Available
4Tech HousePublic€5,000Available
5TrancePublic€5,000Available
6Progressive HousePublic€5,000Available
7Organic HousePublic€5,000Available
8AfroPublic€5,000Wingstop
9BalearicPublic€5,000Available
10Drum & BassPublic€5,000Available
11Live ActPublic€8,000Available
12Breakthrough ArtistPublic€15,000Available
13Emerging ArtistPublic€25,000Pioneer, with Apple support
14Best StreamPublic€10,000Available
15Global Festival AwardIndustry€15,000Production company
16What's Hot GlobalIndustry€25,000Available
17Eye OnIndustry€10,000Available
18Play It BackIndustry€10,000Soul Water
19Ibiza Track of the SummerIndustry€15,000Available
20Ibiza Party of the SummerIndustry€10,000Naked Diablo
21Ibiza IconIndustry€10,000MiM Ibiza
22Lifetime AchievementIndustry€10,000Monkey Shoulder
23Executive of the YearIndustry€15,000Champagne company
24Track of the Last 25 Years25th Anniversary€30,000Available — the most valuable on the card
25Best ResidencyIndustry€10,000Available

Eye On stays — it is the category we use to open strategic conversations, because the winner of a territory award is often next year's partner.

The package

What a category buys

£15,000 — founder package

Own the category. Dedicated announcement pre-awards and a full week of brand spotlight afterwards. Present on stage, live on the broadcast. Four seats at your category's table. Two nights at the host hotel. Private transfers. The full content library. First refusal for 2027.

£10,000 — season long

Everything above except attendance.

Start at £15,000, never £10,000. The £5,000 step is the whole pitch — it is the difference between a logo and a night in Ibiza with your category announced from the stage.

How to sell it

The argument

Lead with authority

Twenty-five years, four hundred awards, no pay to play. Fifty jury members. A meritocracy, not a marketing contest.

Fit, not adjacency

Pick the category for audience fit, never product adjacency. A drinks brand does not have to buy a party category.

Close on the room

530 at dinner, up to 4,000 at the after-party, live to ninety countries. The reach is the proof; the room is the reason.

Sell 2027 in the same conversation. First refusal on the category next year is free to give and it doubles the value of every yes.

The one rule

That ends the relationship

Nothing about a nomination, a nominee or a result is ever discussed with a sponsor. Not a hint, not a steer, at any price, in any conversation.

The award that cannot be bought is the entire product. The moment a sponsor believes it can be influenced, there is nothing left to sell.